Overview:Design a website strategy that embodies the trust, care and service Little Learners provides to the children, parents and guardians.
Goals:Foster a digital appearance aligned with the safe and warm environment the daycare provides
Ensure clear and effective calls-to-action, making scheduling a tour or getting in touch easy
Surface program specifics and educational information, focusing on simplicity and scan-ability
Before
Little Learners had an established business, taking on the care and education of children prior to this work. However, they lacked a digital presence and did not have a website set up. Through our work together we were able to prioritize the sites directions, goals and desired outcomes.
After
In the end, we created a website experience that optimized for both desktop and mobile, ease of use and access to information users would be looking for when researching daycare centers. We kept the brand aligned throughout the site and the goals clear to ensure the needs of both the business and prospective clients were met.
